What are "Linked SKU" & "Linked Product" on the Etsy Products page?

Your Shopify products and Etsy products will be linked based on the criteria below:

  1. If you have products with the same details, "Title" or "SKUs," in both Shopify and Etsy, our app will automatically link those products.
  2. If you upload products from Shopify to Etsy or import your products from Etsy to Shopify using our app.

Based on the above scenarios, let's understand what "Linked SKU" and "Linked Product" are, which you see on the Etsy product page of our app.


  1. Linked SKU: Below are the criteria that will be listed in this section:

  • For the single products that have shared SKUs in Etsy and only one product is linked with Shopify, the other products that cannot be linked will be listed here. The order and inventory will be synced for these products based on SKUs.
  • For variation products that do not have an equal number of variant options, such as size and color, between Shopify and Etsy but are linked based on SKUs.

Important Note: Only order and Inventory will be synced based on the matching SKUs.


  1. Linked Product:  This section lists the products that are fully linked between Shopify and Etsy. There are a few criteria to be listed in this section:

  • Products should have the same titles and SKUs.
  • If a single product with no variations has different titles but the same SKU, it will be displayed in this section.
  • For the variations products (e.g., size and color), the variation count, variation product titles, and SKUs must be the same and will be listed here.

Important Note: If overwrite settings are enabled for the linked products section listings, any changes made in Shopify will also appear on Etsy.

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